Our entire voting process, from registering to vote to following instructions at the polling place, can be almost as confusing as those infamous Florida ballots. Tackling this grave problem head-on, Design for Democracy presents adaptable design models that can improve almost every part of the election process by maximizing the clarity and usability of ballots, registration forms, posters and signs, informational brochures and guides, and even administrative materials for pollworkers. This handsome volume also lays out specific guidelines—covering issues like color palette, typography, and image use—that anchor the comprehensive election design system devised by the group of specialists from whose name the book takes its title. Part of a major AIGA strategic program, this group’s prototypes and recommendations have already been used successfully in major Illinois and Oregon elections and, collected here, are poised to spread across the country.
Read the press release.